Map Every User Touchpoint

A user experience map (also called a user journey map) is a visual diagram that shows the steps a person takes when interacting with a product, service, or system. It captures the actors involved, the tasks performed at each stage, and satisfaction scores that reveal pain points and positive moments. User experience maps help teams build empathy and make evidence-based design decisions.

Open the tool, then use the config panel to add actors (such as 'Customer' or 'Support') and create stage sections (such as 'Browsing' or 'Checkout'). Within each section, add tasks, assign actors, and rate satisfaction from 1 to 5. The diagram updates live as you work. When finished, download or share your map.

Yes. Describe your user scenario in plain language — for example, 'a first-time customer buying software online' — and the AI will generate a structured journey map complete with stages, tasks, actors, and satisfaction scores. You can then edit any part of the generated map to match your real research data.

The terms are often used interchangeably. Both refer to a visualization of the steps and interactions a person has with a product or service over time. 'User experience map' tends to emphasize the full emotional and functional experience, while 'user journey map' focuses on the sequence of steps. This tool supports both framings through its stage, task, and satisfaction score structure.

You can add as many actors as your journey requires — customers, website systems, support agents, third-party services, and more. Each actor can be assigned to one or multiple tasks across any section, letting you show exactly who is responsible for each touchpoint in the user experience.

Yes. The User Experience Map Maker is completely free to use and requires no account or sign-up. Free users can create, customize, and download journey maps with full access to actors, sections, tasks, and satisfaction scores. AI-powered generation is included free for a limited number of charts.

Each task in a section can be assigned a satisfaction score from 1 (very poor) to 5 (excellent). These scores are displayed directly on the diagram, making it easy to spot high-friction moments and exceptional experience highlights at a glance. Use scores from user research, surveys, or NPS data to make your map data-driven.

Yes. Finished maps can be downloaded as high-quality PNG or SVG files suitable for slide decks, design documents, and reports. You can also share a direct link or use an embed code to add the interactive map to a website, wiki, or product documentation page.