AI Chart Template

Sales Waterfall Chart Template

Instantly visualize your sales revenue breakdown — from opening figures to year-end totals — with a ready-to-use waterfall chart that makes every win and loss unmistakably clear.

Waterfall ChartSales AnalyticsRevenue TrackingBusiness Reporting

Chart preview

Sales Waterfall Chart Template

Instantly visualize your sales revenue breakdown — from opening figures to year-end totals — with a ready-to-use waterfall chart that makes every win and loss unmistakably clear.

Starting Revenue500000
New Customers120000
Upsells85000
Renewals60000
Churn-45000
Discounts-30000

Template

What This Template Offers

A fully configured sales waterfall chart that maps every revenue movement — new customers, upsells, renewals, churn, discounts, and refunds — from your opening balance to your year-end total.

Use cases

Perfect Use Cases

Quarterly Sales Reviews

Break down how revenue moved across the year, spotlighting which drivers grew the top line and where leakage occurred. Ideal for sales leadership presentations.

Investor and Board Reporting

Give stakeholders a transparent, step-by-step view of revenue composition — from starting ARR to final bookings — with no ambiguity about what drove the numbers.

Churn and Retention Analysis

Quantify the exact dollar impact of churn, cancellations, and refunds alongside growth from new deals and upsells to build a complete revenue health picture.

Sales Team Performance Dashboards

Show reps how their new-customer wins, upsells, and enterprise deals contribute to overall revenue targets in a single, easy-to-read visual.

Customize

How to Customize

Replace the sample data

Edit labels and values directly in the data table — add a row for each revenue driver in your business and set each as an increase, decrease, subtotal, or total.

Adjust colors and layout

Use the Color Settings panel to match your brand palette, switch to a horizontal layout for wider reports, and toggle grid lines or value labels on or off.

Export or share

Download a high-quality PNG or SVG for slides and docs, copy an embed code for your website, or share a direct link with your team — all in one click.

Key Benefits

  • Saves hours of manual chart building — start with a real sales data structure already in place
  • Makes revenue storytelling effortless for non-designers and analysts alike
  • Handles complex multi-period breakdowns with subtotals built right in
  • Free to use with no sign-up required

Pro Tips

  • Add a subtotal bar at the end of each quarter so viewers track cumulative progress without losing sight of individual revenue drivers.
  • Group your 'decrease' items — churn, discounts, refunds — together to make the net retention story easier to communicate at a glance.
  • Upload a CSV file (Pro plan) to auto-populate the chart directly from your CRM or finance export.

Start now

Create Your Own Sales Waterfall Chart

Turn your revenue data into a clear, compelling visual in minutes — free, no design skills needed.

or upload your data file

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